Creating a tutorial takes time and effort.
Use a script (text) or story board (graphics) to help focus content, production and timing.
To begin, answer the following questions:
- Is this video course-related or stand-alone? Will the video be used as part of a class, or at point of need?
- Is the video meant to serve as a substitute for an entire face-to-face class? If the answer is yes, then other best practices apply.
- What are the expected learning outcomes/objectives? Just as in preparing for a class, two to three outcomes are optimal.
- Who is the target audience? Tailor to meet the needs of any given audience.
- Timing? No more than five minutes - two to three minutes is ideal. Think "Less is More"
Include the following production elements:
- Learing outcomes/objectives should be stated clearly at the beginning of the tutorial. In other words, tell the viewer what they will learn and why it is important.
- Most important information should be presented first.
- Visual and graphic elements can enhance visual interest; use minimally to avoid distraction.
- Narration should be clear and direct (avoid jargon) and sychronized with on-screen action. (Voice and tone should be: direct, clear, informal, positive, humanizing, empathetic, well-paced, motivating, engaging, professional, loud and friendly)
- Transitions/movement should be smooth and fluid.
- Sound effects should be used sparingly, if at all. Too often, viewers find distracting.
- The most effective tutorials allow for, or suggest, interaction and active learning. Ask viewers to practice what was presented. Link to worksheets or actual tools. As an example, if you have provided a brief tutorial for searching the online catalog, link directly to the catalog and invite students to conduct their own search.
- At the end of the tutorial, provide contact information, particularly email links.
This checklist may serve as a useful guide.
After completing a tutorial, ask for feedback from colleagues and students.
